For accounting firm partners

Give your clients a growth expert, without becoming one.

You see the numbers first. You are often the first person a client calls when growth stalls. I sit alongside your firm as the growth expertise they do not have in-house, under your name or by a simple introduction. The client relationship stays yours.

  1. 01Growth AssessmentFree, about five minutes
  2. 02Growth InsightAI-powered, a few weeks
  3. 03Growth PathwayYour plan, included
The problem

You can see when the numbers are telling only half the story.

When a client asks what to do next, the honest answer often sits outside the accounts: in the leadership team, the way people are rewarded, or the conversations that never quite happen. That is a different kind of expertise.

  • A client's revenue has levelled off

    Or slipped for a few quarters in a row, and they want to know why, and what to try next.

  • Costs have been cut already

    The easy savings are gone. Cutting further protects margin for a while. It rarely creates growth.

  • New markets have been tried

    A new sector, a new product, a stand at an exhibition. Worth trying, and still no lift.

  • They are asking you for growth advice

    Many smaller businesses have no other adviser, so they turn to the person who knows their numbers.

  • This sits outside the accounts

    You are expert in the financial picture. What sits behind it is sales, leadership and how the team actually works.

  • The same conversation comes round again

    Year-end, a clean set of accounts, and the same question: what will make next year different?

Growth conversations need a different kind of expertise alongside the financial picture.

We are all accountants here. We think we know the answers. We do not have all the expertise we need.A large firm's scale-up team
What is really going on

Small firms try to do it themselves. Large firms already have people. The gap is in the middle.

The firms I can help most are the ones who want to offer clients more, and know this is not their area. They do not need to build a growth practice. They need someone they trust to sit alongside them.

  • What clients say to you: “We just need to cut a bit more.”

    What is often really going on: The easy savings are gone. Further cuts protect this year's profit and leave next year's growth untouched.

  • What clients say to you: “We'll try a new market, or take a stand at an exhibition.”

    What is often really going on: If the same habits travel with them, so do the same results. A new sector will not fix a team that will not share information.

  • What clients say to you: “Can you tell us what we should do next?”

    What is often really going on: They have no other adviser. They are asking you to step outside the numbers, which is exactly where a growth expert belongs.

  • What clients say to you: “We've heard all this before.”

    What is often really going on: Then they still need the right person. If something radical is required, I will say so. If it is not, I will not sell it.

  • What clients say to you: “We can handle this ourselves.”

    What is often really going on: Some smaller firms are sure of that. The ones who stay interesting are the ones who want to help, and know they cannot cover every brief.

  • What clients say to you: “We'll put our own people on it.”

    What is often really going on: The largest firms often will. The opportunity sits with the firms who want the fee and the client outcome, without building the capability in-house.

Why now

Year-end is when clients ask what comes next.

Planning conversations for 2027 are happening now. Clients want advice on growth as well as a clean set of accounts, and a firm that can offer both becomes harder to leave.

Some of these conversations happen twice a year, when the accounts are reviewed. That is fine. The firms who have a growth expert to call on are the ones who can raise it when the moment comes.

Levers and opportunities

The levers that sit behind your client's numbers.

The accounts show the result. Growth Insight looks at the six levers that produce it, with the client's leadership team and their own data, and tells them which to pull first. You stay in the conversation throughout.

  1. 01

    How the team is rewarded

    Pay that sets salespeople against each other, so forecasts stay private and bigger deals get stuck.

    What you may already be seeing: Revenue is lumpy, and nobody can quite explain the pipeline.

  2. 02

    Leadership direction

    The owner or managing director is still doing too much of the selling, or demanding results without bringing the team with them.

    What you may already be seeing: Growth still depends on one person, and the 2027 plan assumes it will not.

  3. 03

    The one or two

    Most of the team is fine. One or two people are holding it back, or a star will not follow the process.

    What you may already be seeing: The client is talking about replacing someone, or training everyone.

  4. 04

    Sales capability

    The skills to find, win and grow the right accounts are thin, and a programme may genuinely be needed.

    What you may already be seeing: Win rates have slipped, and discounts are doing too much of the work.

  5. 05

    Information and pipeline

    The numbers you see at year-end rest on forecasts the team does not trust day to day.

    What you may already be seeing: Management accounts look tidy. The commercial picture underneath does not.

  6. 06

    The whole business

    Product, operations or delivery is making selling harder, and the sales team is spending time apologising.

    What you may already be seeing: Customers leave after the sale, and margin leaks in delivery.

What real growth could look like

What this looks like for your firm, and for your client.

Your client leaves with a clear action plan and a roadmap. You leave with a deeper advisory conversation, and a relationship that is harder to walk away from.

  • Clients who growWith a plan they own, built from their own people and their own numbers.
  • A growth conversationYou can offer every client, alongside the year-end numbers.
  • Your relationship stays yoursThroughout, whichever way we work.
  • A specialist to call onWithout building a growth practice in-house.
  • Deeper advisory workThat makes your firm harder to leave.
The road to 2027

From where you are today, to growth that lasts.

  1. NowA way to raise it

    A free Growth Assessment you can try yourself, answering about a client.

  2. First 90 daysA clear recommendation

    Growth Insight finds the real constraint, so the advice you give next has evidence behind it.

  3. 2027Clients in motion

    A Growth Pathway they are following, with you still in the room.

  4. BeyondA firmer relationship

    Advisory work that sits alongside the accounts, year after year.

What changes

Before and after.

  • Seeing the stall in the numbersKnowing what sits behind it
  • Cost-cutting and new-market adviceA plan built from the client's own data
  • Hoping they find someone themselvesA growth expert you can introduce with confidence
  • A year-end conversation that repeatsAdvisory work they come back for
Why this path

A low-friction way to open a growth conversation, then a plan with evidence behind it.

The Growth Assessment gives you something you can raise in a meeting. Growth Insight and the Growth Pathway turn that into a recommendation your client can act on, without asking you to become a sales adviser.

Easy to raise

A five-minute assessment, free. You can answer it yourself about a client before you mention it to them.

Built on their data

Every recommendation comes from their people and their numbers, so it sits comfortably beside yours.

AI-powered

Patterns across their leadership team show up clearly, then I test them against thirty years of experience.

Your client stays yours

White-label under your name, or a direct introduction. You choose. I keep you informed either way.

Alongside the numbers

You bring the financial picture. I bring what sits behind it. The client gets both.

No practice to build

You do not need your own growth experts. You need one you trust, for the clients who need it.

Two ways to work

Under your name, or by introduction.

Some firms want the work inside their advisory offer. Others want a clean introduction and to stay close. Both are straightforward.

Under your name

I work as part of your advisory team. I invoice the firm, and you invoice your client. To them, this is your growth work.

By introduction

You introduce me and I work with your client directly, keeping you informed. A simple way to raise it when the numbers have stalled.

What the introduction can sound like

A simple way to raise it with a client.

“We have talked about this before. You have cut some costs and looked at new markets, and it has not moved things as much as you hoped. I work with a growth expert, Stephen Newman. He has a short assessment that looks at what is really holding growth back, and the first conversation is without obligation. If it is worth going deeper, he will put together a clear action plan and a roadmap for what to try next.”

Happy to talk through how this could work for your firm and your clients.

LinkedIn recommendations

What clients and colleagues say.

I first met Stephen shortly after I opened my business some years ago. Today we have grown considerably.
Dave Slemen
Founding Partner, EPP
November 2019 · Stephen's client
I have known Stephen for many years and during that time I have seen him help sales organisations to grow profitable revenue streams.
Tim Morris
Owner, Sales Insights Limited
November 2019 · Same team
When I was at Grant Thornton, Stephen joined Growth Accelerator as a Business Growth Coach.
Amit Sahoo
Grant Thornton, Growth Accelerator
November 2019 · Stephen's client
Questions

What people usually ask.

Still wondering? Book a short conversation, without obligation.

Will you take the client relationship?

No. You choose how we work: under your name, where I invoice the firm, or by introduction, where I keep you informed throughout.

Can I try the Growth Assessment on a client first?

Yes. Answer it yourself about a client's business. It is a quick way to see whether a growth conversation is worth having.

How is this different from the advice we already give?

You bring the financial picture. I bring thirty years inside sales teams and leadership teams, and an AI-powered way of seeing what the whole team thinks. Together the client gets both.

What if the client thinks they have heard it all before?

Then they are still talking to the right person. If something radical is needed, I will say so. If it is not, I will not recommend it. This is not a sales-training brief dressed up as advice.

What does it cost the firm?

The Growth Assessment is free. Growth Insight is agreed after a first conversation. If we work under your name, I invoice the firm. If we work by introduction, I invoice the client and keep you close.

Let's compare notes.

A short conversation, without obligation, about how growth advice could sit alongside your firm's work. Or try the Growth Assessment yourself, answering about a client.